Friday, October 24, 2014

Hino Trucks Celebrates 30 Years in the United States



NOVI, MI – Hino Trucks reached a milestone of 30 years in business in the United States. Founded in 1984 as a limited distributorship with responsibility for importing class 4 through 7 cab-over trucks, Hino has evolved into a prominent U.S. company with  a dealer network of more than 200 points, assembly and manufacturing facilities in Williamstown WV and Marion, AR, with eight locations throughout the country. 

Having garnered more than a dozen industry awards for customer satisfaction and ‘Truck of the Year” three times in the last six years alone, Hino Trucks continues to set record sales and post market share gains annually that make the 30-year-old company one of the country’s fastest growing medium duty truck brands.

“While we are proud of our many accomplishments, the legacy of Hino Trucks over its first 30 years is not defined by the numbers it has accumulated, but by the lives it has touched in its journey.” said Glenn Ellis Vice President Marketing, Product Planning and Dealer Operations.  He continued, “To some, Hino Trucks represents a reliable transportation source that enables businesses to meet the needs of their customers.  Still others look to Hino Trucks as a trusted business partner that can be counted on as a steadying presence in a volatile economic environment. As we reflect on and celebrate 30 years of Hino Trucks in the U.S., we also celebrate the people that have woven our brand into the American fabric.”

Yoshinori Noguchi, President & CEO of Hino Trucks, said, “It is a great honor for me to celebrate this anniversary as the President of Hino Motors Sales U.S.A.   While many things have changed since 1984, our goals have always remained the same – to create the most innovative, high quality
products in our industry.  To all of our employees, dealers, customers and shareholders, we thank you for your continued commitment to Hino Trucks. In looking back at 30 years in the U.S. market, we have learned how to deal with success and challenges.  We have adapted and will continue to do so to meet the needs of this demanding market.  Our 30th anniversary is a milestone and turning point for Hino to take the next step.  I am excited about this journey and believe the best is yet to come.”


About Hino:  Hino Trucks, a Toyota Group Company, assembles, sells, and services the most environmentally friendly lineup of Class 5-7 commercial trucks in the United States. In 2012, Hino introduced its Class 5 cab-over diesel-electric trucks making diesel-electric hybrids a viable option in the U.S. commercial truck industry for the first time. Headquartered in Novi, Michigan, Hino boasts a network of over 200 dealers nationwide committed to achieving excellence in customer service and support. Hino Trucks is the premier medium duty nameplate in the United States with a product lineup that offers the lowest total cost of ownership, superior fuel economy, unmatched reliability and maneuverability, and the most comprehensive bundle of standard features in the market.  For more information, visit our internet home page at http://www.hino.com or follow us on Facebook, Twitter and YouTube. 

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