2/27/10

Isuzu 12t CrewCab Receives Official Cart Marking


First step Forward as Isuzu 12t crewcab receives
official Cart Marking at London’s Guildhall


The first 12 tonne Isuzu ‘Forward’ crewcab, in the livery of the Automania Group Ltd, featured at this year's Cart Marking Day in the City of London. As part of a 40-strong parade and vehicle drive-past, the Isuzu ‘Forward’ 12 tonne truck received its official marking in the presence of the Rt Hon Lord Mayor of London, the Sherriff and other City officers.

Featuring a Worldwide Recovery Systems slideback body, the Isuzu ‘Forward’ 12t truck is one of a pair of new recovery vehicles recently added to the predominantly Isuzu recovery fleet at the West London based company Automania.

“The Cart Marking 2009 ceremony is an annual event within the City of London calendar and it was fitting that one of our newly introduced vehicle specifications, a 12tonne crewcab model, played a significant role in this historic event,” said Keith Child, Marketing Director at Isuzu Truck (UK) Limited.

The cart marking ceremony at the Guildhall in London is a time-honoured tradition, maintained by The Worshipful Company of Carmen. Selective vehicles, representing the history of transport, are branded with the red-hot iron on a wooden plate; also carrying a unique vehicle number and the Carmen arms. The ceremony acts as a reminder of centuries of service by transport organisations to the city of London.
Further information about Isuzu Truck UK can be viewed on the company's website at www.isuzutruck.co.uk

No comments: