The Creed of the Ford Motor Company Under Henry Ford Is Timeless

One of the best books I have ever read about business was originally published in 1922 and yet it is as viable and important today as it ever was--and I expect that it will be thus far into the future. Today, I would like to share what Henry Ford called The Creed of the Ford Motor Company. You could think of it like a mission statement (although I laugh at most of those. . .), but it is so much more real and stronger than that. It was the guiding basis of how Henry Ford thought about business and in particular how he felt about being in business as the Ford Motor Company. Here is the quote from his book, My Life and Work by Henry Ford:

The principal part of a chisel is the cutting edge. If there is a single principle on which our business rests it is that. It makes no difference how finely made a chisel is or what splendid steel it has in it or how well it is forged--if it has no cutting edge it is not a chisel. It is just a piece of metal. All of which being translated means that it is what a thing does--not what it is supposed to do--that matters. What is the use of putting a tremendous force behind a blunt chisel if a light blow on a sharp chisel will do the work? The chisel is there to cut, not be be hammered. The hammering is only incidental to the job. So if we want to work why not concentrate on the work and do it in the quickest possible fashion? The cutting edge of merchandising is the point where the product touches the consumer. An unsatisfactory product is on that has a dull cutting edge. A lot of waste effort is needed to put it through. The cutting edge of a factory is the man and the machine on the job. If the man is not right the machine cannot be; if the machine is not right the man cannot be. For any one to be required to use more force than is absolutely necessary for the job in hand is waste.

The essence of my idea then is that waste and greed block the delivery of true service. Both waste and greed are unnecessary. Waste is due largely to not understanding what one does, or being careless in doing of it. Greed is merely a species of nearsightedness. I have striven toward manufacturing with a minimum of waste, bot of materials and of human effort, and then toward distribution at a minimum of profit, depending for the total profit upon the volume of distribution. In the process of manufacturing I want to distribute the maximum of wage--that is, the maximum of buying power. Since also this makes for a minimum cost and we sell at a minimum profit, we can distribute a product in consonance with buying power. Thus everyone who is connected with us--either as a manager, worker, or purchaser--is the better for our existence. The institution that we have erected is performing a service. That is the only reason I have for talking about it. The principles of that service are these:

1. An absence of fear of the future and a veneration for the past. One who fears the future, who fears failure, limits his activities. Failure is only the opportunity more intelligently to begin again. There is no disgrace in honest failure; there is disgrace in fearing to fail. What is past is useful only as it suggests ways and means for progress.

2. A disregard for competition. Whoever does a thing best ought to be the one to do it. It is criminal to try to get business away from another man--criminal because on is then trying to lower for personal gain the condition of one's fellow man--to rule by force instead of by intelligence.

3. The putting of service before profit. Without a profit, business cannot extend. There is nothing inherently wrong about making a profit. Well-conducted business enterprise cannot fail to return a profit, but profit must and inevitably will come as a reward for good service. It cannot be the basis--it must be the result of service.

4. Manufacturing is not buying low and selling high. It is the process of buying materials fairly and, with the smallest possible addition of cost, transforming those materials into a consumable product and giving it to the consumer. Gambling, speculating, and sharp dealing, then only to clog this progression.

TriVan Truck Body - Mobile Command Center - Well Done!

Text from YouTube post: "This is a Mobile Command Center for King County Sheriff's Department that was built at TriVan Truck Body in Ferndale, WA. TriVan builds Specialty Vehicles of all sorts, including Mobile Command Centers, SWAT Trucks, Bomb Squad Vehicles, Hazmat Trucks, etc. Each vehicle is custom designed and built at our 40,000 foot facility. All bodies are built out of an extruded aluminum panel that is .100" thick, and features an integrated rib every 12". This affords great flexibility in design and application. We've sent our vehicles around the world, and if you're considering building a Specialty Vehicle, please contact us!"

I've been looking around YouTube for some good commercial truck videos. There aren't very many compared to how many there are with people falling down, or being arrested, or just acting the fool. Seems to me like it would be a really good thing to have a lot of these.

Anyway. . . I found this one and some 20 videos put up by TriVan Truck Body. (Here's a link to their YouTube site: www.youtube.com/user/cason234. I especially loved this one on a sweet rig built last year for King County Sheriff's Department in Washington. I love the truck sure enough and loved the specialty features too, but what I liked most was the wonderful, detailed narration presenting all of the features of this great body in a nice, calm, yet enthusiastic way. There seemed to be just a bit of pride for the job well done by the company. I loved how he pointed out each feature and explained some in great detail such as the electrical control system.

This video is one of several on this same truck, and I've watched the others too and they are good as well. This one stood out and I have high praise for getting these done, showing off their great work, and getting out there. Check out their website too: www.trivan.net.

Thanks TriVan! Keep sharing.


Pace Edwards Tonneau Cover Utility Bedlocker For Service Truck Beds

This video shows how to operate the utility bedlocker tonneau cover for service body truck beds from Pace Edwards. This may be a great solution for many instead of a cargo bed enclosure because it is lighter and it opens all the way, whereas a cargo bed enclosure usually opens 50 to 66% of the bed area only. The bedlocker tonneau cover also can be stopped at any point between open and closed and it is totally convenient since it operates electrically. It would also be a great solution for those with fifth wheel trailers to tow. Great idea. See the full line of products at http://www.pace-edwards.com/, or call them at 888-231-2686.


World's First Double Clutch Transmission From Mitsubishi Fuso

Fuso has presented a world first with a double-clutch transmission for commercial vehicles. The new transmission drives like an automatic transmission, but unlike a fully automatic torque converter transmission, it makes for lower consumption figures and therefore lower exhaust emissions. See more about Mitsubishi Fuso Trucks at http://www.mitfuso.com/


Ask The Builder Talks About Utility Truck Beds

Tim Carter, of http://www.askthebuilder.com/, explains the advantages of using work truck bodies over regular truck beds and shows some features you should look for when selecting utility truck beds.

This is a great video showing some of the advantages of a utility body over a pickup and Tim Carter does an outstanding job of it. He happens to be showing off a Knapheide KUV body.


Victorian Freight Specialists Grow Business With Isuzu Trucks

Leading Melbourne transport provider, Victorian Freight Specialists (VFS), has recently taken delivery of two new Isuzu FXL 1500 trucks and an Isuzu FXD 1000 truck to meet its expanded workload in regional Victoria.

Filling a niche left in the market by bigger international transport companies, VFS has tripled its clientele in the last 12 years through a combination of reliability and service.

Today, VFS provides overnight delivery services into regional Victoria and southern New South Wales, as well as metropolitan pick-up and delivery in city centres.

Currently, VFS employs over 70 staff members and approximately 30 drivers in Melbourne, and over 250 sub contractors and administration staff through 23 regional agents in Victoria and New South Wales.

Having used Isuzu trucks for over a decade, VFS Director, Chris Collins, said the FX models were purchased based on their versatility, power and suitability for VFS’ application.

"We purchased the FX model trucks because they offered us a tight turning circle along with an engine that was powerful enough to pull hefty loads on country roads," Mr Collins said.

The Isuzu FXL 1500s are fitted with 16 pallet mezzanine floor curtainside bodies, while the FXD 1000 is equipped with a 14 pallet mezzanine floor curtainside body and a 10 pallet pig trailer.

According to Mr Collins – who still remains very hands on and tests all new vehicles – reliability is the standout feature of Isuzu trucks.

"I’ve been using Isuzus for over 12 years, and I have never had any problems with them mechanically," Mr Collins said.

"We work the new FX trucks pretty hard, as they carry out double shifts in both stop-start city conditions as well as country highway driving – the trucks are performing very well," Mr Collins said.

The trucks’ Euro V emissions rating also assists VFS in the tendering process for new business, according to Mr Collins.

"VFS must meet very strict environmental and OH&S policies because they deliver for many of Australia’s leading companies," Mr Collins said.

"The FXs’ Euro V environmental rating goes a long way in showing our customers that we have the cleanest trucks on the market."

Fitted with standard Isri 6860 air-suspended driver’s seat, driver’s SRS Airbag, ABS brakes, electric mirrors, climate control, air conditioning and an easy to use touch-screen audio visual unit (TAV), the Isuzu FX provides comfort, convenience and safety for VFS drivers, according to Mr Collins.

"The drivers have all commented very positively on the cabin space and extra leg room in the new FX trucks," Mr Collins said.

"Our drivers spend a lot of time in the trucks and we want them to be as comfortable and safe as possible.

"Having Meritor ABS brakes, rear Hendrickson airbag suspension and Front Underun Protection Device as standard, the new FX models ensure that VFS complies with the most stringent chain of responsibility regulations," Mr Collins said.

To ensure it has the most up-to-date fleet, VFS renews its Isuzu trucks every four years and services its trucks internally with the assistance of specialist Isuzu mechanics.

To see more great trucks from Isuzu Australia, go to http://www.isuzu.com.au/


Geelong Power Sweep Isuzu Brushes The Competition

Geelong Power Sweep (GPS) owner, Glenn Laybourne, is counting on a newly acquired Isuzu FSR 850 Schwarze Road Sweeper to maintain his edge in an ultra competitive field.

Starting his working life as an interstate truck operator, Glenn has a sound knowledge of heavy vehicles and goes through a six month process of research, driver feedback and testing before purchase of any new equipment.

According to Glenn, taking a proactive 'hands on' approach in the truck specification process is not only crucial to GPS's survival, but a long time hobby as well.

"I have a vast interest in anything mechanical, as I have operated machinery all my working life," Glenn said.

"GPS, over the last two decades of operation has fended off a string of acquisition offers from bigger companies.

"Due to Geelong's close proximity to Melbourne, we face fierce competition on any new government and commercial projects in the area.

"Often the bigger engineering and construction companies are better resourced than we are, therefore it's essential that we have the best and most up to date equipment available," Glenn said.

Suitable for cleaning up a wide variety of materials and substances ranging from gravel, dirt and road pavement mix to fertiliser, mud and sewerage, the Isuzu powered sweeper often works in ship cargo bays, container terminals, on construction projects and housing estates, and at the scene of traffic accidents.

Fitted with an auxiliary engine and a six cubic metre hopper, GPS's Isuzu FSR 850 is able to sweep and vacuum up to five and a half tonnes of debris per run via its 355 millimetre suction hose, sweeping head and gutter broom.

For added safety and navigation, the truck is also fitted with a reversing camera, full colour closed circuit television camera system on its gutter brooms, satellite tracking and external LED display lamps.

According to Glenn, the Isuzu FSR 850's Euro IV emission rating is extremely valuable for GPS during large government project tenders.

"The truck's Euro IV rating makes it one of the cleanest 14 tonne trucks you can buy on the market," Glenn said.

"To further our truck's environmental advantage, we have also had the truck certified under the Queensland Environmental Protection Agency (EPA) system, which measures the truck's decibel emissions as well as its dust and micron emissions.

"Having the cleanest truck on the market greatly benefits us when we tender for large government and construction projects, as it shows that we take the environment seriously," Glenn said.

Aside from the Isuzu's environmental credentials, GPS's purchase decision was also influenced by the truck's simple yet comfortable cabin ergonomics, plus reputation for reliability and functionality, according to Glenn.

"I've been using Isuzu trucks for over 15 years, and I have never had any major problems with the trucks mechanically," Glenn said.

"When I tested the FSR 850, I was very impressed with the easy-to-use Touch-screen Audio Visual (TAV) unit, as well as the space of the cabin.

"Operators often feel cramped in dual steer vehicles, but in the Isuzu, there is plenty of leg room and visibility," Glenn said.

GPS's all Isuzu fleet is driven by three contract drivers and Glenn's son Eden. The newly delivered Isuzu FSR 850 currently operates in the Geelong area, running on eight or 12 hour cycles.

See more about Isuzu Trucks Australia at http://www.isuzu.com.au/.


Isuzu FRR 500 - Jack Of All Trades

A fleet of six new medium duty Isuzu FRR 500 trucks is helping to ensure clear drains, crack-free footpaths and healthy trees remain a charming feature of the historic City of Port Adelaide Enfield.

City of Port Adelaide Enfield Council Fleet Manager, Jim Bower, has confirmed that the three FRR 500 chipper trucks, two FRR 500 concrete tray trucks and an FRR 500 tipper with crane are now in action and hard at work throughout the city.

The three chipper trucks have been fitted out with a canopy body to catch the remains of tree limbs, which are shredded by Council’s parks and gardens staff.

Jim says the FRR 500 tipper with crane tows a three-ton vacuum unit and is primarily used in drainage maintenance across the city.

"The crane is powered by the truck’s PTO and is used to lift drain lids in the stormwater network so sumps can be cleared of leaf matter and debris that wash down and cause blockages," Jim said.

According to Jim, the long, flat trays fitted to the FRR 500 concrete trucks make it easier for Council maintenance staff to perform their tasks. In turn, this improves occupational health and safety outcomes.

"The ‘concreters’ are being used for roadside curb and footpath repairs and the implementation of pram-access ramps, " Jim said.

"We do up to 200 of these ramps each year, improving the footpath environment, developing residential and commercial areas, and making repairs to existing infrastructure."

All six of the bodies fitted to the Council’s new Isuzus were fabricated by North East Isuzu in Burton, about 20 kilometres north of Port Adelaide.

Jim said the dealership was tasked with specifying the trucks to include a range of storage and functional options.

"North East Isuzu were 100 per cent – we’ve never had an issue with them," Jim said. "Their attitude has been ‘if the customer has a request, we’ll accommodate it."

The rigorous procurement process in local government means a number of factors come into play when making purchasing decisions.

According to Jim, price is just one factor considered in this process, with other variables including serviceability, fuel efficiency and emissions, occupational health and safety, commonality within the fleet and an operator assessment. The latter can often be the most telling.

"When the operator does an assessment it’s usually about creature comfort and the Isuzu cabins are very well appointed," Jim said.

From the heated exterior mirrors to the quality Isri 6860 seat, driver airbag, car-like handling and optional multi information display unit with satellite navigation, the Isuzu FRR 500s remain at the forefront of cabin refinement in the Australian truck market.

The versatile FRR 500s also pack plenty of power with154 kW at 2,600 rpm and 637 Nm of torque between 1,600 and 2,600 rpm.

To see more trucks from Isuzu Australia, go to www.isuzu.com.au


Hino To Launch Automatic Trans Hybrid

Hino is poised to launch an automatic transmission version of its proven Hino Hybrid 300 Series diesel-electric truck.

Hino was the first manufacturer to offer a hybrid truck in Australia.

The new 300 Series model will be Australia’s first automatic hybrid truck.

The company is already conducting trials of medium-duty hybrid trucks – putting them to the test against Australia’s often demanding climate and road conditions.

Compared to a similar diesel truck, Hino’s Hybrid 300 Series delivers a significant reduction in fuel consumption and achieves reduced carbon monoxide emissions, as well as reductions in particulate matter and nitrogen oxide.

It is particularly suited to stop-start urban applications, such as city delivery operations. Blue chip companies, smaller family businesses and government bodies including local councils are equally now moving towards more environmentally sustainable transport solutions and are turning to hybrids to reduce their carbon footprint.

The new Hino Hybrid 714 Auto’s intelligent six-speed transmission has specially tailored control software to optimise electric assist during initial acceleration and maximise energy recovery through regenerative braking.

Key to the hybrid truck’s efficiency compared with a conventional diesel truck is its unique ability to use regenerative braking to capture the vehicle’s kinetic energy when decelerating and store that energy as electricity for later use powering the vehicle.

A conventional truck wastes that kinetic energy as heat through the service brakes. The hybrid truck therefore saves on brake life as well as fuel and emissions.

In addition, Hino Hybrid has an engine-stop feature, so the diesel engine stops when the vehicle is stationary.

The new automatic transmission truck offers significant fuel savings compared with an equivalent diesel automatic truck.

It uses the power from a 100kW diesel engine and 36kW electric motor, according to driving conditions, to optimise fuel use and minimise emissions.

The transmission is Hino’s proven A860E unit, for optimum reliability.

However, new “fuzzy logic” control software means the transmission mimics a manual transmission during both acceleration and deceleration.

During initial acceleration, revised up-shift points make better use of the electric motor’s torque.

During deceleration, torque converter lock-up is maintained and the transmission initiates down-shifts sooner – to boost the regenerative braking effect and hence capture more kinetic energy.


Isuzu Giga Crane Trucks Have Rad Appeal

Carting large loads of steel may look like heavy work, but with the right equipment the job is made easier – such is the case for ETA Transport who recently took delivery of two new Isuzu EXD 455 Premium models to help with an expanded workload.

ETA Transport specialises in all types of crane work, and uses the two new Isuzu crane trucks to deliver heavy products for customers including well-known steel manufacturers, Stratco and Metroll.

Established in 2005, the company has since grown to employ 12 staff and is enjoying the benefits of Australia’s sustained residential and commercial building activity.

According to company owner, Rad Ivanic, the Gigas were selected because Isuzu’s reliability is second to none.

"When purchasing a new vehicle I look for a truck that is reliable and won’t break down, we can’t afford to keep our customers waiting," Mr Ivanic said.

"Isuzu trucks are very reliable in service and maintenance. We also previously used an earlier model Giga 425 EXY which proved very reliable and still have a light duty NPR 200 Tradepack for small jobs."

Features of the Giga EXD 455 trucks such as the twelve speed constant mesh Automated Manual Transmission (AMT) and the electronically controlled airbag suspension are useful for carting heavy loads.

"The 455 horsepower engines in the Isuzu Giga EXDs offer plenty of power to cart steel and other heavy products," Mr Ivanic said.

ETA Transport makes one particular modification to the bodies of their trucks – the addition of a crane mounted behind the cabin.

"All of our trucks have cranes. We use them to ensure there is no damage to the product when we are unloading to our customers; this is particularly important when there is no machinery at the delivery site to assist," Mr Ivanic said.

As well as coping with the heavy loads, the trucks on the ETA Transport fleet also cover significant ground – up to 150,000 kilometres per year.

"We usually deliver to our customers’ private addresses, so our trucks operate in all conditions, from highway driving right through to rough secondary roads. Isuzu trucks offer a comfortable ride even for our interstate deliveries thanks to the Isri driver’s seat and other cabin appointments," Mr Ivanic said.

Mr Ivanic purchased his new Giga from Patterson Cheney Trucks, located in Dandenong, and was impressed with what they had to offer.

"As a customer whose business relies largely on its fleet, I hold customer service and servicing in great importance. The staff at Patterson Cheney Trucks are extremely helpful and the 24 hour service centre is very convenient and it means less downtime for our business."

Given the demanding nature of the work and the kilometres travelled, Mr Ivanic has opted to take out 750,000 kilometer extended warranties on the new trucks for additional peace of mind.

With business booming, Mr Ivanic plans to add further Isuzu models to the ETA Transport fleet in the near future.

To see more great Isuzu Trucks, go to http://www.isuzu.com.au/.


Isuzu Caters To Reynolds Needs For Last 7 Years

Seven years after the first Isuzu joined the all-refrigerated fleet at Reynolds in 2003, the company now runs almost 70 Isuzu trucks. Following the recent arrival of a further 31 new Isuzu Forward 7.5t rigids, the Waltham Abbey based catering company now predominantly specifies Isuzu for all their 7.5t distribution truck requirements.

45% of the 164 strong Reynolds vehicle fleet runs at 7.5 tonnes GVW and as Commercial Director Paul Collins says, ”Originally we were attracted by the Isuzu’s payload potential for our intensive multi-drop distribution routes. Over the years though, the Isuzu’s have given us additional benefits, as they have proved to be extremely reliable and they offer really low operational running costs, all of which is backed by a superb working relationship between the two companies.”

The latest 31 Isuzu Forward N75.190 rigids have been specified with the popular Easyshift transmission, which is proving to be ideal for the Reynolds stop/start delivery journeys. The trucks are also all fitted with the latest single compartment Solomon’s refrigerated bodies which feature Carrier Transicold Xarios 600 direct drive refrigeration systems.

Working out of the five Reynolds distribution depots nationwide and with an estimated working life of between 5 and 7 years, the Isuzu’s are worked hard on intensive daily delivery routes involving between 25 and 30 drops per truck journey.

Established over 60 years ago and still a family business, Reynolds has grown to become one of the UK’s leading independent distributors of fresh produce and ambient goods to the foodservice market. Reynolds now has strategically located depots in Scotland, Leicester, Manchester and Bristol as well as its national distribution centre and head office at Waltham Cross.

“The success of the 7.5t Isuzu’s at Reynolds is testament to the strength of the relationship between the two companies. Intensive multi-drop food distribution is a challenge for any vehicle and the Isuzus have proven to be consistently good performers and up to the job over the years. We have worked closely with Reynolds now for seven years to ensure that our vehicles provide them with unquestionable reliability and good service, day in, day out,” said Keith Child, Marketing Director, Isuzu Truck UK.

Full details of the 2010 Isuzu Truck product range can be viewed and downloaded from the company’s website http://www.isuzutruck.co.uk/


Batsford Timber Switches To Isuzu For First Time

When Batsford Timber decided to replace its aging DAF 7.5tonne delivery vehicle, the company chose to switch brand for the first time by specifying a new Isuzu N75.190 chassis cab with a tipper body.

Based at the company’s Gloucestershire site in Moreton-in-Marsh, the new Isuzu will be delivering the company’s timber products, including agricultural, industrial and domestic fencing, gates, poles, garden furniture and decking to local contractors and retail/domestic customers.

The Isuzu 7.5 tonner chosen has the popular Easyshift transmission system as standard as well as air conditioning in the cab. The vehicle is fitted with a 15ft aluminium Tipmaster body and, according to Batsford Timber, will be running on a 5 days-a-week distribution cycle, over a five- year working life, covering in excess of 200,000 miles.

Explaining why they chose Isuzu for the first time, Batsford Timber’s Managing Director Bob Clark says, “We originally looked at Isuzu some 2 years ago at the APF (Association of Professional Foresters) Show and were impressed by the versatility and driveability of the truck, combined with the frugal fuel consumption and obvious payload potential. Over the next two years we then talked to other owners of Isuzu trucks who, without exception, were unanimous in singing the praises of their Isuzus in service.”

The debutant Isuzu was supplied to Batsford Timber by local Isuzu dealer Greenmeadow Commercial Services in Swindon, whose close proximity and all-round service facilities also impressed Batsford

“Greenmeadow provides us with a local 24 hour service facility, allowing us to take advantage of night servicing, thereby reducing any unnecessary downtime for the vehicle over its working life,” commented Bob Clark.

Batsford Timber operates from sites in Moreton-in-Marsh, Gloucestershire and Longleat in Wiltshire, running a 5-strong vehicle fleet. This year, the company is celebrating 21 years of trading and this new Isuzu vehicle is sporting a specially designed commemorative 21st anniversary livery.

Full details of the 2010 Isuzu Truck product range can be viewed and downloaded from the company’s website http://www.isuzutruck.co.uk/


TK Truckbody Canada 9' Service Body Looking So Good

Here's a sample of a custom built 9' service body with drawer option, crane with body reinforcement, custom lighting package and vented oxygen/acetylene compartment from TK Truckbody Canada. Troy Mazar of TK Truckbody was kind enough to share these and the information below about their company.

About TK Truckbody Canada

TK Truck body Canada started out in 1964 as a division of Thermo King Western Inc. In 1978, when we had difficulty sourcing high-quality insulated vans, we began manufacturing them in-house. We've never looked back.

Our success is built on the principles of integrity, honesty and enthusiasm for everything we do. We are committed to working closely with customers to deliver solutions that meet each one's specific requirements. Our staff are motivated to achieve the highest levels of service through our culture, training programs, and resources available. You will experience that resolve every time you deal with TK Truck body Canada.

Service Bodies

TK Truck body Canada will build a custom service body to meet your specific needs. We offer a vast range of dependable products.


  • Structural steel frame
  • Galvanized steel body panels
  • Acrylic-urethane paint with 6-year warranty
  • Aluminum doors with extruded aluminum frames
  • Stainless steel hardware


  • Cranes: Auto crane & Stellar
  • Air compressors: Twister & Ingersoll Rand
  • Under hood air: Vmac
  • Heater systems
  • Compartment alarms
  • Complete line of truck accessories
  • All aluminum construction

In addition to standard features, TK Truck body Canada can design a fully custom solution to meet your needs including special requirements such as backpack pumps, welders, hose reels, varsol tanks, and strobe lights.

Oxy acetylene compartments
Built to occupational health and safety specifications these compartments are designed to safely store oxygen and acetylene bottles for welding/cutting torches.

Surface Treatment

Backed by our 6 year limited warranty, TK Truck body Canada Service Bodies are protected by a proprietary surface treatment that includes galvaneal coated steel panels, aluminum doors, high grade automotive primer, and an acrylic-urethane paint finish.

TK Truckbody Canada is located in Edmonton, Alberta and you can reach them at 780-447-9529 and visit their website at http://www.tktruck.com/.


Isuzu Begins Production of 2011 N-Series Medium Duty Trucks

EPA 2010 and CARB HD-OBD Compliant, Clean-Idle Certified

ANAHEIM, CA—Isuzu Commercial Truck of America, Inc., distributor of America’s best-selling low-cab-forward trucks, announced today that production has begun of the U.S. market’s first and only low-cab-forward medium-duty diesel engines to meet the newest and strictest emissions standards.
2011 Isuzu N-Series trucks equipped with the clean, powerful and economical new powerplants have already began to roll off the line at Isuzu Motors Limited’s factory in Fujisawa, Japan and will begin arriving in U.S. dealerships in early August 2010.

“Isuzu is a world leader in clean diesel technology,” said Shaun Skinner, executive vice president and general manager of Isuzu Commercial Truck of America. “So it’s no surprise that Isuzu trucks would be the first in their class to meet these new regulations. The great news for our customers is that these engines are not only environmentally friendly, they are also more powerful and more fuel efficient than the engines they replace.”
The new Isuzu N-Series trucks are the first medium-duty low-cab-forward trucks on the market to offer Selective Catalytic Reduction (SCR) technology with Diesel Exhaust Fluid (DEF) injection to meet three exacting and stringent requirements:

  • Compliance with the U.S. Environmental Protection Agency’s 2010 emissions standards (EPA 2010), which require reductions in NOx
  • Compliance with the California Air Resources Board (CARB) HD-OBD requirement that trucks over 14,001 lbs. GVWR employ on-board diagnostics equipment to monitor and verify NOx and particulates emissions levels
  • Clean-idle certified


CNG Process for Full-Size Vans Nears Completion

DETROIT – General Motors has finalized the production process for its Compressed Natural Gas (CNG) powered Chevrolet Express and GMC Savana full-size vans, allowing the company to deliver fleet customers complete vehicles with a fully integrated and dedicated CNG fuel system starting this fall.

GM announced in May that it would be the only manufacturer to offer a one-source van CNG option, allowing its customers to focus on their business rather than on contracting the conversion of their vehicles.

“Our focus from the beginning has been to offer fleet customers a simple ‘check the box’ approach with our CNG Chevrolet Express and Savana vans,” said Brian Small, general manager, GM Fleet and Commercial Operations. “Our robust production process is a key enabler and certainly separates us from any competitive offering.”

The vans will meet all Environmental Protection Agency (EPA) and California Air Resources Board (CARB) emission certification requirements, and will be fully compliant with applicable motor vehicle safety standards.

Each CNG Chevrolet Express or GMC Savana van also will be covered by GM’s three-year, 36,000-mile new vehicle limited warranty and five-year, 100,000-mile limited powertrain warranty.

GM’s Global Powertrain and Vehicle Engineering Centers are being leveraged to bring their global expertise in gaseous fuel systems together for this vehicle system.

Providing fleets with a convenient, all-in-one CNG vehicle begins with GM’s Vortec 6.0L V8 engine. GM engineers modified this proven power plant with hardened exhaust valves, and intake and exhaust valve seats for improved wear resistance and durability with gaseous fuel systems.

These hardened engines will then be assembled into the Chevrolet Express and GMC Savana vans at GM’s Wentzville, Mo. plant.

In addition, GM has chosen Productive Concepts (PCI), an alternative fuels conversion company, to become an integral part of its production. PCI will integrate the CNG fuel delivery and storage system with the hardened engine at its facility in Union City, Ind. PCI also will work to ensure full emissions compliance.

Once the CNG system is integrated into the vans at PCI, they can be shipped to many specialty vehicle manufacturers to have commercial equipment added, or directly to GM dealers.


Chris Frye Has A Knock Out LTZ Service Body!

This sweet ride was sent to me along with the photos as such: "2010 Chevy LTZ Single wheel 3500 Body built by Diamond truck body. Front bins are Dually bins to maximize tool storage The others bins are 16 inch deep, 20 inch tailgate, linex coating. Ladder rack powder coated metallic blue. Install done by Superior Truck and Body north bay Santa Rosa. Note the cool LED side markers on the Bumper and push locks. Owner Chris Frye Santa Rosa CA."

This truck is unique in many ways to me. It is rare for me to catch a Diamond Truck Body, and this one is excellent. Notice the oversize tailgate which helps it look a bit more like a pickup. The off-color rack is a special touch. I don't think I've ever seen anything quite like a metallic blue rack on a black truck. It is interesting to say the least.

I absolutely love the staggered size compartments. Frankly, I've never thought of doing that, nor can I recall seeing that done in all the years I've been around bodies. Oh, I've seen them in different heights, and I've seen plenty of transverse compartments, but the deeper compartments up front really adds to what can be done with the lids and what can be carried in there. Extremely interesting approach. The lids are independent and that is interesting all by itself.

The spray liner in the bed and on the bumper is helpful and durable. I like the horizontal compartments on the streetside with the horizontal compartment going all the way to the end of the body with a smaller square compartment underneath. There are so many tools and things where this compartment makes life simple.

So Chris has got a knock out truck, loaded with all the creature comforts the LTZ package gives, along with a great body and a unique approach that will service his needs very well, I'm sure. In addition, Chris has injected just a bit of style, a splash of color--not enough to disrupt--but, just enough to make a statement.

Nice job! Thank you for sharing this beauty with us!

(North Bay Superior Truck Body is located at 1047 Maxwell Dr, Santa Rosa, CA 95401. Phone number is 707-535-0474. Diamond Truck Body link provided above.)


1934 Ford Tow Truck Is Hit At Event

Here is a sweet restored 1934 Ford Tow Truck owned by Steve Ramirez of Ramirez Tow. The truck was on display at a Customer Appreciation & Open House Event at North Bay Truck Center in Fairfield. What a clean old truck. This vehicle was owned by South San Francisco Ford for most of its life and Steve was lucky enough to get hold of it. He has then spent a lot in restoring this awesome truck. Thank you Steve, for bringing this lovely truck out and letting us all get a good look at it.


Tommy Gate Aluminum Platform Liftgate For Service Bodies

Here's a liftgate that makes sense on a service body: The Tommy Gate Aluminum Liftgate, available in the standard and the G2 Hydraulic Dual Cylinder models. This makes sense because of how much lighter the aluminum model is versus the steel platform. Any weight savings behind the rear axle is a good thing!

This liftgate is mounted on a Harbor 9'x22"x41" Service Body with Stainless Steel Lids, a Window Guard and Spray Bedliner. Thanks to Kimberly at Harbor Truck Bodies for the shots.


Safety-Kleen Replaces Large Vans With Ford Transit Connect


  • Safety-Kleen Systems is replacing 140 large cargo vans in its national sales fleet with the Ford Transit Connect

  • Click here to download related images.Safety-Kleen Systems, the leading provider of environmental services, oil re-refining and responsible cleaning solutions, is replacing 140 large cargo vans in its national sales fleet with the Ford Transit Connect

  • Transit Connect enables Safety-Kleen's sales representatives to achieve 24 mpg versus the 15 mpg offered with larger cargo vans

  • In addition to fuel savings, Transit Connect will provide easier maneuverability in urban areas, added comfort loading and unloading products, and increased visibility for the company from a marketing standpoint

  • Transit Connect – 2010 North American Truck of the Year – offers fleet customers a fresh choice with improved fuel economy and maneuverability to operate in crowded urban areas
DEARBORN, Mich., July 1, 2010 – Safety-Kleen Systems, the leading provider of environmental services, oil re-refining and responsible cleaning solutions, is replacing 140 large cargo vans in its national sales fleet with the Ford Transit Connect.

Through its products and services, Safety-Kleen enables other businesses to fulfill their green initiatives. The purchase of 140 units of Transit Connect will help the company achieve one of its green initiatives as well, according to Dan Kratz, director of Fleet Operations, Safety-Kleen.

"Replacing older cargo vans with new, more fuel-efficient vehicles is part of an initiative to green our fleet," he said. "The Ford Transit Connect offers significant fuel savings over traditional cargo vans – 24 mpg versus 15 mpg. We also anticipate having less maintenance costs because the oil change intervals are longer with the Transit Connect."

According to John Ruppert, general manager, Ford Commercial and Government Fleet Operations, Safety-Kleen's choice to use Transit Connect to advance its sustainability strategy underscores the versatility of the vehicle.

"As we continue to engage existing and new customers, the Ford Transit Connect continues to find more and more applications across different businesses," he said. "Safety-Kleen is another example of a commercial customer realizing the benefits of the vehicle and its capability to deliver on the green pillar of Ford's product innovation."

Benefits of Ford Transit Connect go beyond fuel economy
Transit Connect will be used by members of Safety-Kleen's sales staff who work in 160 locations throughout the country. While fuel and cost savings are the main incentives, Kratz says there are other benefits to Ford's small compact van.

"We conducted a survey with our sales folks, and they said they wanted a vehicle that was more urban-friendly – something they could maneuver more easily through congested city streets," he said. "The Ford Transit Connect will fit the bill perfectly and still allow for ample cargo room."
Safety-Kleen sales representatives routinely carry samples of products, such as windshield washer fluid, the company's Eco-Power recycled oil and hand wipes. Kratz says the lower height of the Transit Connect will make it easier to get products in and out of the vehicle.

"We've had a test vehicle that we've wrapped with our company logo and upfitted with shelving," he said. "It's certainly more comfortable to load and unload because there is no lifting to the height of a traditional cargo van."

An unexpected bonus with the Ford Transit Connect, says Kratz, is the attention the vehicle attracts on the road.

"Because of its unique shape and size, it attracts notice from people on the street," he said. "These vehicles will provide a lot of exposure for the company from a marketing standpoint."

Safety-Kleen's corporate motto is "Make Green Work."

"We're not just making green work for other companies," said Kratz. "We're making it work for ourselves. The Ford Transit Connect is a great example of that."


BIGFOOT Is Now Wearing A Bowtie!

DETROIT – For the first time in 35 years, BIGFOOT® is wearing a bowtie.

The Original Monster Truck® will arrive at the 2010 Major League Baseball All-Star Game in style, wearing the body of a 2010 Chevrolet Silverado. The change is more than skin deep, as the MLB BIGFOOT also features a 540 cubic-inch Chevrolet V-8 and two-speed Powerglide transmission.

"We think this is a great opportunity to bring three American icons together - Chevrolet, baseball and the Original Monster Truck," said Silverado Marketing Manager Tony Truelove. "We're glad to be a part of it."

The mutual partner is Firestone tires, which has ties to both Major League Baseball and BIGFOOT. With Chevrolet being the official vehicle of MLB, there was an opportunity to do something special at this year's All-Star Game in Anaheim, Calif.

“We were extremely excited to do a Chevrolet BIGFOOT monster truck,” said Bob Trent, vice president of BIGFOOT 4x4, Inc. “We are proud to represent not only BIGFOOT at this year's Major League Baseball All-Star Game activities, but Chevrolet and Firestone as well. What's more American than Chevrolet?”

The MLB BIGFOOT will make its public debut in Anaheim on July 7.


Nice Truck Display At Hansel Ford In Santa Rosa, CA

I saw this great commercial truck display out in front of Hansel Ford in Santa Rosa, CA today and had to take a couple shots of it. I love the effect of this kind of display and it is cheap and easy to do--a few bales of straw and you've got a show. This is a Landscape Dump on a F450/550 Crew Cab with 84" CA and notice the sides have been removed and are next to the front of the truck. Looks like it's ready for a band up there.

Nice going guys!


Industrial Piping Drives One Sweet Ford Truck!

This morning I pulled into a service station for fuel and right in front of me was this bad boy F450. Easily one of the nicest looking trucks I've seen, so I just had to ask if I could take some shots. Ben Neves, Supervisor and long time employee of Industrial Piping of Modesto, CA was very kind and gave me a few minutes to appreciate his truck.

The truck is a Ford F450 Super Cab 60" CA, loaded with leather and all the comforts of home (or maybe more than the comforts of home. . .) and dressed in Alcoa wheels and maroon paint. The body is made by Scelzi Enterprises of Fresno, CA and is a 10' Combo Body with raised front compartments, and the one on the streetside is exposed from the back to see the welder against the bulkhead sideways. It also sports a compact Autocrane crane.

I especially liked the mix of color and aluminum and stainless steel. The rack appears to be polished aluminum--at least, that's what it looked like to me. I asked Ben to allow us to see some compartments since many of our readers love to see how others put stuff in compartments. He understood immediately.

What an awesome truck and I thank Ben and Industrial Piping for their kindness and the opportunity to share a bit of this truck. You can reach Industrial Piping at 209-988-1817.


Knapheide Rack Design Is Interesting AND Effective.

When you ship nationwide, and even worldwide, you might have to do certain things just a bit differently. Here is a Knapheide Contractor Style Body, very typical in California and other parts of the country. It has the typical upper bed boxes, underbed boxes, tapered headboard and the like--and even a HD rack, but this rack is able to be broken down for shipping. Notice the bolts at the headboard and I especially like the unique way they fastened the rear posts, kept them out of the way and still gave it the strength needed. Nice job Knapheide engineering! Pretty cool.

See more interesting ideas from Knapheide Manufacturing at http://www.knapheide.com/.


Sneak Preview Of The Upcoming New AeroMax From Isuzu Truck

Sneak Preview!! Coming to an Isuzu Truck dealer near you very soon. Above is a fresh photo of the new upcoming AeroMax from Isuzu Truck. Below is a press release from April giving more information.

April 22, 2010


Flexible Walk-In Design, Low Cost of Operation, Superior Economy and Durability Meet in the First Vehicle to Combine Cargo-Van Appeal with Work-Truck Capability

Anaheim, CA.—Isuzu Commercial Truck of America, Inc., distributor of America’s best-selling low-cab-forward trucks, and Utilimaster, Inc., a leading manufacturer of specialty chassis and vehicles, introduced a game-changing commercial van at the American Truck Dealers 2010 Convention and Expo in Orlando.

The walk-in van—with a body designed by Utilimaster Corporation atop a rugged heavy-duty Isuzu NPR chassis and powered by Isuzu’s legendary 3.0-liter diesel engine—will combine the functionality and design flexibility of a custom-built work truck with the styling and ergonomics of a cargo van, all while expected to achieve best-in-class fuel economy savings, meeting the latest EPA emissions standards, offering true commercial truck capability and delivering low cost of ownership.

Prototypes are scheduled to begin rolling off the line in the third quarter of this year, with full production scheduled for the second half of 2011.

“This new walk-in van will be the first vehicle to fully meet the needs of today’s fleet and vocational markets,” said Shaun Skinner, executive vice president and general manager of Isuzu Commercial Truck of America. “It will offer significantly more interior height and width than other commercial vans, and it will have multiple design options to maximize utility and driver productivity. Add to that a body design and powertrain that have been engineered for performance, durability and low cost of ownership, and the result is a vehicle that will truly revolutionize the commercial van market.”

Added John Marshall, senior vice president of sales and marketing for Utilimaster, “We have worked extensively with key customers for more than 18 months to develop this product from the ground up and the response so far has been very encouraging. This next-generation van is expected to achieve best-in-class fuel economy along with important Isuzu Commercial Truck of America, Inc./Announcement of New Commercial Van features to support commercial van customers, including a distinctly automotive aesthetic, that will set it apart in the marketplace.”

Exterior Design and Construction

The dramatic profile of the new van demonstrates the importance Isuzu and Utilimaster designers placed on aerodynamics. The streamlined shape improves fuel efficiency while it reduces interior noise.

The components and materials used in the construction of the body have been evaluated and selected for:

  • Durability
  • Impact resistance
  • Safety
  • Functionality
  • Corrosion resistance
  • Light weight
  • Ability to be manufactured, painted, repaired and replaced
  • Recyclability
  • Thermal and sound insulation qualities
  • Appearance
“Each component on the body of the new commercial van will use the best material and fastening techniques available for the application,” said Marshall.

The body panels will also be designed for quick removal and replacement so that owners can quickly and easily make minor body repairs.

Two wheelbases—134 and 151 inches—and three cargo area lengths—10, 12 and 14 feet—will be offered. All models will feature a 34-inch-wide by 74-inch-high cab door opening for easy driver ingress and egress. The cab will offer a choice of either swing or sliding doors.

In back, multiple rear door designs will allow the cargo area to be customized to the operator’s needs. Options will include 270-degree twin-swing doors, twin side-sliding doors, and roll-up doors.

Flexible, Functional Interior

The revolution continues inside, with a cab optimized for ergonomics and productivity and a modular cargo area of unprecedented spaciousness that will offer buyers a choice of integrated vocational packages specifically designed for their applications.

Operators will find the new commercial van to be a functional mobile office. Even a driver over six feet in height can walk in and out of the cab in an upright position, and can stand up inside the cab area. The placement and design of instruments and controls have been simplified for ease of use and made modular for easy installation of customer-specific equipment.

The cargo area, easily accessible from the driver’s seat, is perhaps the new van’s most innovative feature. With an interior up to 27 inches higher than a conventional Ford or GM van and 10 inches wider than a Sprinter van, the cargo area can offer up to 700 cubic feet of storage. In addition, a choice of integrated vocational modules will give buyers the opportunity to turn the cargo area into a space virtually customized to their needs.

Each of the vocational cargo-storage modules has been designed to take full advantage of the van’s impressive width and height, and engineered for quick and easy installation, with no drilling or other body modifications required. And any module can be specified as a factory- or dealer-installed option, or ordered through the dealership and installed by the final customer.

“Vocational industries have always had to settle for a ‘compromise’ vehicle,” Skinner said. “With the introduction of this new commercial van, the need to compromise is over forever.”

Engineered to be Capable, Durable, Efficient and Green

While the Isuzu-Utilimaster commercial walk-in van will offer groundbreaking new design and features, it will also provide owners with the reassurance that its chassis and powertrain are proven, rugged and durable.

The foundation of the van’s body-on-frame design will be a heavy-duty Isuzu NPR commercial truck chassis with a GVWR of 12,000 pounds. The frame, front and rear axles and brakes are all proven Isuzu N-Series components. More than 200,000 Isuzu N-Series trucks are produced and sold annually throughout the world. Of the more than 400,000 Isuzu-built diesel trucks sold in North America since 1986, more than 81 percent are still registered and in service today—a testament to the chassis’s strength and dependability.

Powering the van will be Isuzu’s 4JJ1-TC engine, a turbocharged and intercooled 3.0-liter dual overhead cam direct-injection four-cylinder diesel that will generate approximately 150 horsepower and 282 foot-pounds of torque. The 4JJ1-TC engine has a 10,000 mile change interval and carries a 310,000 mile B10 life rating. This means that 90% of the engines should reach 310,000 miles without requiring overhaul.

The 4JJ1-TC engine also employs a selective catalytic reduction (SCR) technology to meet the latest and toughest emissions requirements. The SCR system injects Diesel Exhaust Fluid (DEF) into the hot exhaust stream to reduce nitrogen oxide emissions by over 85 percent.

Mated to this powerful, durable, clean powerplant will be an Aisin six-speed automatic transmission with double overdrive and lock-up torque converter plus PTO function.

This powertrain is expected to achieve best-in-class fuel economy dramatically lowering the cost of ownership compared to current cargo vans.

Limitless Potential

“This family of vehicles will have the fit and finish of today’s high-volume cargo vans with the durability and design flexibility demanded of true professional work trucks,” said Skinner. “As a result, this new van will appeal to an enormous segment of the commercial truck market.”
Among the industries and vocations the vehicle is expected to appeal to:

  • Package delivery fleets
  • Contractors
  • Cleaning services
  • Plumbers
  • Moving and storage companies
  • Home health care providers
  • Locksmiths
  • Lease/rental agencies
  • Appliance repair and delivery firms
  • Dry cleaners and laundries
  • Heating and air conditioning technicians
  • Electricians
  • Airports
  • Florists
  • Rent-to-own outlets
  • Food distributors
  • And more
In fact, the potential number of markets and applications likely to embrace the new van is virtually unlimited.

ICTA has also announced here today the selection of Spartan (parent company of Utilimaster) to assemble the newly reintroduced Isuzu N-Series gasoline chassis, including all low-cab-forward Isuzu models powered by the General Motors 6.0-liter V8 gasoline engine. Initial production of the gasoline N-Series chassis at one of Spartan’s assembly facilities and is scheduled to begin in the second quarter 2011.

“I expect this to be the beginning of a long-term relationship with a world leading diesel engine and commercial vehicle organization,” said John Sztykiel, president and chief executive officer of Spartan Motors.

About Isuzu

Isuzu Motors Limited (Isuzu) is one of the world’s largest manufacturers of medium- and heavy-duty trucks. Since building its first truck in 1918, Isuzu has sold over 26 million trucks worldwide. Among its innovations are the first air-cooled diesel engine in 1936, the first two-ton low-cab-forward truck in 1959, and the first direct-injection diesel engine.
Headquartered in Anaheim, California, Isuzu Commercial Truck of America, Inc. (ICTA), is the distributor of Isuzu commercial vehicles in the United States. Isuzu commercial trucks have been the best-selling low-cab-forward trucks in America every year since 1986. For more information, call (866) 441-9638 or visit www.isuzucv.com.

About Utilimaster

Established in 1973, Utilimaster (www.utlilmaster.com) is a leading manufacturer of walk-in vans and commercial truck bodies for the delivery and service markets. As one of the most respected and trusted manufacturers of commercial vehicles, Utilimaster designs, develops, and manufactures products for specific client applications. Utilimaster services the package delivery, one-way truck rental, linen/uniform rental, utility, and bakery/snack delivery markets. The company serves a diverse customer base by offering customized upfit service as well as a full line of aftermarket parts and accessories. Utilimaster is a subsidiary of Spartan Motors, Inc. (Nasdaq: SPAR).


PALFINGER North America Introduces 9 NEW Crane Models

o More Lifting power with less dead weight
o Longer hydraulic outreaches
o Maintenance-free boom system
o Functional design – new and contemporary design elements

Niagara Falls, Ontario, Canada – June 30, 2010
Under the slogan “Making the best even better”, PALFINGER continues to introduce new models in its trendsetting “High Performance” range. Nine new crane models were recently introduced to the North American market and PALFINGER North America has no intention of letting up!

The PALFINGER Compact telescopic series has been completely redesigned in the performance class up to four metre tonnes. The new models offer up to 15% increase in lifting moment and up to 25% decrease in dead weight. In addition, the new models have more reach and an improved slewing system. PALFINGER Compact models PC 1500, PC 2700 and PC 3800 set a new benchmark in this range.

PALFINGER has introduced two new models in the small knuckle boom class, the PK 3400 and PK 4200. Representing a significant advancement in small-crane design, the newly developed extension system allows up to 32’ 2” of hydraulic reach. These new cranes are ready for use in the building materials trade, horticulture and the municipal sectors!

With top-of-the-line technological equipment, the PK 13002 and PK 14002-EH redefine the meaning of state-of-the-art! Each new High Performance Power Link crane stands out from the crowd due to its innovative technology and functional design. The Power Link Plus System (where the knuckle boom is capable of tilting upwards to 15 degrees) comes standard on these two new models, enabling operators to carry out even the most difficult tasks in tight quarters with utmost precision.

The PK 40002-EH and PK 50002-EH are the latest models introduced in the heavy-duty High Performance series. These models are distinguished by their innovative and userfriendly product design, high payload and enormous hydraulic outreach. Equipped with a dual drive endless slewing system, maintenance free boom system, function design elements and Power Link Plus, the PK 40002-EH and PK 50002-EH are  ambassadors of PALFINGER’s leadership in technology.

For more information on these new models, please visit our website at  http://www.palfingernorthamerica.com/