12/29/08

It's An Old Idea Whose Time Has Gone

I know a few dealers and a few bailment pool body companies who think that their inventory is their value. They think the inventory is a draw for them. They think that if they have it, the buyers will come to them because they have it. That could work in a few instances, but it is an old idea whose time has gone. It is a lack mentality and it will limit their growth.

Before the Internet, information was power, now anyone can have the information. Yet business has grown as a result. Think of sharing your inventory openly and all will benefit including you. I've watched this over the years and tested the holding the inventory and opening it up theories and I can tell you that holding it doesn't pay off. Your value needs to be elsewhere.

Think abundance and think of your fellow businesses not as competition, but as partners helping each other grow. You'll be surprised how well this works. Flooring expense will eat everyone's profits. There is really no such thing as competition in an abundant world--just constant improvement.

Here's a better place for your value: Building customer relationships, expanding services, product innovation, product expansion, marketing assistance to your customers, training, quicker and more efficient service. These are ideas whose time has come and will always be the best of ideas.

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